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Chairman's and CEO's review
Dear shareowners,
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| Dr Bernd Scheifele |
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Jo Langmoen |
In the past years your company's overall performance has
not been satisfactory. Tamro has had difficulties in its financial
results, in IT implementations and in utilising its strong
market position as a platform for further growth and success.
In addition, the start-up of the new Tampere service centre
in Finland did not come near to meeting expectations.
At the end of 2000, the Board of Directors took the firm
decision to help Tamro Group find the road back to sustainable
positive development. The Board's Budget Committee was set
up in order to control Tamro's day to day business monthly.
The financial year 2001 was characterised by a huge effort
to improve the transparency as well as the efficiency and
quality of Tamro's core processes and thereby the operational
profitability.
At the same time the Board of Directors changed Tamro's strategy
significantly. We finally gave up the vision of the "Nordic
concept", which was never realised due to the huge differences
of the pharmaceutical markets in the Nordic countries. We
decided to focus on cost leadership through permanent benchmarking
of the core processes and to create added value through forward
integration.
Change of management
With this changed strategy in mind, new Managing Directors
were appointed in Sweden, Finland and Norway. A Group Logistics
Director was likewise appointed. In January 2002 the leadership
of the whole Tamro Group changed when the Board of Directors
accepted the resignation of the former CEO and appointed Mr
Jo Langmoen the new CEO. The Tamro Group management now consists
of the CEO, the CFO and the Group Logistics Director supported
by the Managing Directors of each country and Tamro MedLab.
Decentralisation
With the change of the management the internal Group Organisation
was also restructured. We clearly stated that the Group companies
in the different countries are the profit centres. They act
as true entrepreneurs in their local markets and have broad
responsibilities and competences. Following this strategy
we simplified the total internal organisation in the Corporate
Centre in Vantaa. The Baltic Management Centre was consequently
dismantled.
As in all big companies, it will be an ongoing effort within
Tamro to keep bureaucracy as light as possible.
Future strategy
Tamro's future strategy can be described in three concepts:
cost leadership, customer orientation and forward integration.
In Tamro's core business of pharmaceutical distribution the
goal is to become the clear cost leader in the Nordic and
Baltic markets. In order to implement this strategy a cost
cutting programme was launched in all companies. This will
be an important driving force behind the successful development
of Tamro's group result.
At the same time we have to increase customer orientation
throughout the organisation, thus improving customer satisfaction
and ultimately Tamro's market position.
Forward integration into the pharmacy retail market is a
strong trend in our business in Continental Europe. In 2001
this trend also reached Tamro's operating countries, when
the liberalisation of the pharmacy market started in Norway
and the Baltic States.
Tamro used this opportunity decisively to reach the leading
market position in Norway and start retail operations in the
Baltics. In countries with more traditional structures, like
Denmark, we are developing logistics and IT concepts to establish
partnership links with our pharmacy customers to our mutual
benefit. Further substantial investments will be required
in the future, and this will provide a stable basis for long-term
growth and profitability for Tamro Group.
Thanks to our employees
We would like to thank our employees in Denmark, Sweden,
Finland, Norway, Estonia, Latvia, Lithuania and Russia. The
commitment, loyalty and inventiveness of each individual employee
are essential for Tamro's future success. A corporate policy
focusing on cost leadership, customer orientation and satisfaction
is not viable without committed employees.
Outlook for 2002
Tamro Group had a promising start in 2002. Sales are well
above the level of 2001 and exceed our expectations. Simultaneously
the cost cutting programme is progressing well. However, many
difficult tasks still lie ahead and the fast changing health
care markets in the Nordic and Baltic countries present a
huge challenge.
In 2002 we have our sights set on a substantial growth in
the ordinary pre-tax profit excluding non-recurring items.
Consolidated sales are expected to grow by 7-9%.
In 2002 the decisions of the Board of Directors and the group
management will be guided by the principles of profit-oriented
growth, cost leadership and improved customer satisfaction.
Thank you for supporting us.
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