|
Apokjeden Group
- The Norwegian pharmaceutical market continued to grow
at 10.7% in 2001.
- Apokjeden Group's consolidated net sales rose to EUR 453.3
(185.0) million.
- The aim of Apokjeden Group is to maintain its leading
position in Norway.
Operating environment and markets
The Norwegian pharmaceutical market continued to grow at
10.7% in 2001. Pharmaceutical sales in terms of pharmacy purchasing
prices rose to EUR 1049 million. Key contributors to the good
market growth were newer and costlier medicines.
The Norwegian pharmaceutical market was deregulated on a
large scale in 2001. The New Pharmacy Law, effective as of
1 March 2001, in practice totally liberalised the ownership
and establishment of pharmacies. At the end of the year there
were 460 pharmacies in Norway, an increase of 63 pharmacies
compared to the previous year. Approximately 85% of the pharmacies
belong to one of three major chains, of which the Tamro Group
Apokjeden chain is the biggest with an average market share
of 38%. The other chains are owned by the two big European
wholesalers Gehe and AllianceUnichem. Apokjeden is the only
chain in the market where pharmacists are owners together
with the wholesaler.
Financial performance and operations
In February, Tamro's Norwegian subsdiary Tamro Distribution
AS and the Apokjeden pharmacy chain merged their Norwegian
operations into Apokjeden Group. Tamro subscribed to 49% of
the shares in Apokjeden and Tamro Distribution AS became a
fully owned subsidiary of Apokjeden Group. In the Norwegian
market, Apokjeden Group represents a fully integrated, market
driven wholesale and retail group.
The net sales figure includes Tamro Distribution's entire
wholesale for the year 2001 as well as the retail sales of
Apokjeden's pharmacies in April-December. Apokjeden's financial
performance was unsatisfactory and it made a loss, mainly
due to the heavy investments in pharmacies during the year
2001. Of the employees, 292 work in pharmacies.
The company has concluded agreements on part or total ownership
with almost 140 pharmacies. Through these powerful investments
Apokjeden has gained the position and structure required for
building up sustainable long-term profitability as the leading
actor in the Norwegian market.
Apokjeden Group represents over 180 of the Norwegian pharmacies.
Twelve new pharmacies were opened, and already over 80 of
the pharmacies have been restructured according to the branded
Apotek1 chain concept. All members participate in the chains'
marketing and sales campaigns.
Organisation change
In January 2002, Mr Øyvind Winther was appointed Managing
Director of Apokjeden Group, thus succeeding Mr Steinar Stokke
who resigned in December.
Outlook for 2002
The establishment of pharmacies is expected to continue at
a rapid pace in the market, with 40-50 new pharmacies to be
opened in the entire country. Pharmacies will continue to
join the three major chains. In this totally new market situation,
the integration of wholesale activities with the pharmaceutical
retail trade is vital for the sake of synergies, cost control
and efficiency. The aim of Apokjeden Group is to maintain
its leading position in Norway also in the present tightening
competitive situation.
|